Are you Solving the Wrong Problem
If I asked what problems you solve for clients, you'd give me a confident answer. "I do X, Y, and Z. My clients get these results." But that's your view. What if [...]
If I asked what problems you solve for clients, you'd give me a confident answer. "I do X, Y, and Z. My clients get these results." But that's your view. What if [...]
Most sales conversations are too comfortable. The prospect describes their problem. You nod. You explain how you can help. You both agree it sounds good. Everyone leaves happy. Then the deal stalls. [...]
Your job isn’t to convince people to buy. Your true role is to find out who is actually ready, and help them buy properly. Think about your best wins. The [...]
Every business has a priority list. The problem you solve ranks somewhere on it. The only question is where. If you aren’t in the top three, you will get bumped. A staff [...]
Would your best client recommend you to the person they most want to impress? Not their golf buddy. Not a casual acquaintance. The peer they respect. The one whose opinion of them [...]
If you poured water into a bucket and half of it leaked out the bottom, would your first move be to pour faster… or fix the leaks? Ironically, most professional [...]
A prospect called me in a panic. He'd just lost his biggest referrer. Now there was a mad scramble while he stressed about where new business was going to come from. Unfortunately, [...]
Warm leads are often the most dangerous leads in your pipeline – here’s why… Cold leads keep you sharp. You know they don't trust you. You know you have to [...]
A flood of referrals sounds like the perfect problem to have. But how many are you converting into clients? Here’s what happens. A referral lands in your lap, and you feel the [...]
I started my professional career giving advice in highly technical roles. I learned a lesson that stuck with me through every sales and business role since. The usual "know you, [...]
“I'm okay. I get a most of my business through referrals and don’t need help to get more clients”. If this is you, great! But could a steady stream of referrals be [...]
There is an old saying, "Ask and ye shall receive." The problem is most of us are conditioned not to ask, and that is costing us opportunities. Think of it [...]
The surgeon said "open wide." Sixty seconds later, the tooth was out. Two stitches. Done. $535. If you've been following my newsletters, you'll know this wisdom tooth had been causing me grief [...]
I had a call from a frustrated client the other day. He'd presented a solution to a prospect. Everything seemed fine. Nods all around. On the surface everything appeared positive and then [...]
No, no, no, no, no, no… yes! Got this from Anthony Iannarino which illustrates persistence… “I called a contact every Monday morning only to be shut down. After calling him one day, [...]
A couple of years ago I bit into a piece of hard bread and lost a filling from a back wisdom tooth. My regular dentist refilled it, but said, “I don’t know [...]
There’s a fundamental question in sales… (and dare I say, life in general) Do you want to be liked… or do you want to be respected? In my early 20’s, in one [...]
Apologies to Star Trek. It's not space that kills promising deals. It's doubt. We have a solar system at home. It tells us how much power we're generating, which is useful. But [...]
Barbara and I recently bought a robot vacuum cleaner off Facebook Marketplace. We weren’t sure what we actually needed or whether it would actually work. So instead of spending $800 on a [...]
One of the most powerful lessons I ever learned: credibility provides the greatest leverage in sales. The more credible you are, the easier it is for people to trust you. And trust [...]
I hear it all the time: "I'm good at conversion and sales but I just want more leads." But the reality is, most of us treat lead generation as a leaky bucket. [...]
If you've been in professional services for any length of time, you've likely experienced it. A big project lands. Revenue looks solid. Everyone's heads-down delivering. Then the project wraps, the invoice goes [...]
What if you discovered that around 20% of your “new” clients were actually former clients who had stopped working with you… until a new offer pulled them back in? Would that change how you [...]
I was speaking with a business owner who is struggling. But not in the way you might think. He’s successful. Good clients. Solid revenue. A strong reputation. But the spark is gone. [...]
Having worked with professional services firms over 25 years, I've observed most sales stall because they make a fundamental mistake. (And full disclosure – I’ve made the same one myself) We describe [...]
I first read Dale Carnegie's "How to Win Friends and Influence People" as a teenager, and over the next few years, I read it probably dozens of times. Written in 1936, it [...]
Giddy up… The 2025 Melbourne Cup has just been run and, true to form, the favourite didn’t win - it came 19th. (Interesting fact: Since the first race in 1861 – the [...]
One of the most powerful lessons I ever learned in sales is that your credibility provides the greatest leverage in sales. The more credible you are, the easier it is for people [...]
I’ve been speaking with a prospect who wants to lift his sales team’s conversion rate. We crunched the numbers — a 20% improvement across the board would add about $1.2 million to [...]
You’ve just had a great meeting with a prospect. There’s energy. The rapport’s good. You’re thinking, “This could go somewhere.” Now it’s time to plan the next step. Here’s where many salespeople [...]
Have you ever stuffed up a client engagement? Where trust erodes or even shatters because something didn’t happen as expected? I know I have and while it’s tempting to justify actions and [...]
As a buyer, how often have you sat through a sales pitch where they droned on about their company, flashed a slide full of big-name logos to prove credibility, and then dumped [...]
One of the most useful abilities in sales is being able to step outside your own perspective. Most salespeople default to one view - their own. You’re sitting across from [...]
One of the strongest predictors of sales success is empathy - the ability to tune into your buyer’s thoughts, feelings, and emotions. But not in the way most people [...]
Most business leaders assume it’s spread evenly across everything they do. Deliver the service, tick the boxes, keep people reasonably happy. Simple, right? Here’s the thing: it’s not spread evenly [...]
Jared Diamond, in Guns, Germs, and Steel, argued that civilization only took off once humans moved from hunting to farming. Instead of chasing the next meal, we could plant seeds, cultivate, and [...]
I love the scene in A few Good Men – where Jack Nicholson’s character screams at Tom Cruise with, “You can’t handle the truth”. Which brings me to a question for you [...]
Ever walked out of a sales meeting thinking that went well only for the prospect to effectively ghost you. There's no reply to emails, calls are ignored, and you're wondering [...]
If a prospect can’t see what makes you different, guess what? They put you in the “just another option” bucket. And when you’re just another option, the only way to [...]
Most business owners & sales managers obsess about the wrong thing. How full their pipeline is. Which is the wrong question. I’ve spent decades in sales – both at [...]