we help You build a better business

If you are a forward thinking business leader of a small to mid-sized firm looking to structure, scale & grow your business, we'll help you to:

  • Increase sales to high value prospects both in a B2B and B2C space.  
  • Implement effective marketing systems which attract and nurture prospects, so that when they’re ready to buy they contact you.
  • Define your business strategy and go to market models.  Your strategy determines who your ideal markets are, what issues you solve for them and what makes you unique.  The right strategy helps you inoculate against external disruption while also providing a mechanism for you to attack new markets.
  • Develop a mindset of success.  All success starts between your ears.  Leadership can be taught.  You’ll learn the 7 mindsets all great leaders display and how to embody them in your life.

Our strategies will suit if...

  • You want to develop growth strategies which future-proof your organisation regardless of economic circumstances.
  • Become a leading player in your industry, attracting as many profitable clients as you can handle.
  • You’re ready to transition from a firm which relies on you to a business which you can scale and possibly sell.
  • You want a sounding board getting your gut feelings confirmed or corrected before taking action.
  • You’re willing to get out of your comfort zone and implement.
  • You’d rather do what works instead of reinventing the wheel.

We’re Rashid Kotwal and Barbara Sauter

Most innovation comes from outside your own industry or sphere!

Our 20 years working in senior corporate management and sales positions in Australia and Europe combined with our nearly two decades running our own consultancy enables us to bring a body of knowledge and experience to your table.

Since 2000, we’ve coached and mentored business owners in over 45 industries wanting scale their operations to increase revenue and profit.

Industries we’ve covered include professional services, manufacturing, IT and construction.

Latest Articles

The one thing you can’t get more of…

There’s only one commodity you can’t get more of – time!  You can always make more money – but you can never get wasted time back.  So spend your time wisely. Start

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The one thing you can’t get more of…

Your real job in sales…

I love this description of sales from Col Fink. “Sales is the process of coaching someone through a buying decision.”  I would add that “all sales is leadership”. Our job in sales

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Your real job in sales…

“Just send me something”

“Could you send me some information?”  How many times have you heard this from a prospect you’ve just contacted?  And how do you answer this?  Do you say, “Sure – where would

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“Just send me something”

Tall poppy?

One of the biggest impediments to sales success is buying into the “tall poppy” story.  Where we either don’t believe in our own value or just underplay it thinking we’ll come across

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Tall poppy?

Why Stories Sell

Ever met a truly great persuader?  The quintessential, “Could sell ice to Eskimos”. They all tell stories knowing we primarily make emotionally based buying decisions. They take you on a journey first

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Why Stories Sell

Claim the position!

Want to attract more of your ideal clients?  Position yourself as a specialist! Plumbers can unblock drains, install gas, hot water systems and even roof tiles.  Accountants do tax returns, book keeping,

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Claim the position!

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