Case Studies2018-06-15T11:29:48+10:00

Our clients span a huge range of industries. These are a small selection of success stories

John Corrigan of Group 8 Education is an experienced leadership coach passionate about improving student learning outcomes in the Australian Education System.

Between developing a comprehensive leadership programme and delivering pilot programmes to early adopters, John knew he needed a marketing and sales system which would bring in a steady stream of clients. But had neither the expertise or time to do so.

Key Results

We developed an evergreen marketing and sales system which brings in a steady stream of new prospects, nurtures them and keeps them warm until they’re ready to commit. This process can often take 1 to 3 years so it’s vital John stay top of mind.

To date John has successfully expanded his programme into schools across Australia. In addition he has created expanded his Leadership Program content and scope fulfilling his desire to positively impact the school education system in Australia.

The Right Property Group is a leading Investment Property Buyer’s Agency who specialise in buying properties for their clients at wholesale prices.

They came to us because they wanted to grow their client base while significantly increasing prices per property sourced.

However they struggled with articulating clearly and concisely what value they provided and why clients should choose them over other buyer’s agents.

Key Results

Through redesigning their marketing and sales structure, including raising prices by over 200%, the Right Property Group have become one of the most successful Property Investment consultancy groups in Australia

Heraeus Kulzer Australia is a subsidiary of an European Dental Manufacturer

Managing Director Ken McInnes had inherited an underperforming sales team. Internal processes and structures were clunky leading to significant inefficiencies. Finding and keeping professional management and sales people was proving difficult.

Key Results

We worked with Ken to take his business from a $3M per year turnover to $11.5M.

Dragon Fire Services specialises in Commercial & Strata fire protection in Sydney.

Fire Protection is extremely competitive. Many of the players undercut on price to win jobs. Dragon recognised they needed to stand apart and win jobs based on their expertise and experience, not price.

Key Results

Within the initial 12 month period, business revenue has grown by 50%. At this stage Dragon are at capacity. We will continue working with them to improve their systems first, then ramp up their marketing to consistently bring in higher value clients.

​Pixel Perfect Pro Lab

5 of Australia’s most highly awarded professional photographers weren’t happy with the quality of digital prints they received from print shops.  So they decided to open their own… Pixel Perfect Labs.

They invested heavily in equipment and colour management (printing accurate colours) and charged top end prices.

But for years they struggled trying to convince prospects to buy.  Photographers simply did not understand why they should come to Pixel when they could go down the road for a far cheaper price.

Key Results

Working with us over a period of years, Pixel became one of the premier professional photographic labs in Australia.  Most of their competitors have gone to the wall while Pixel still continues to grow strongly.

Optima Solutions merchandise protection systems

Optima Solutions sells merchandise protection systems to retailers in Australia. 

They also have a range of physical security products that stop people stealing desktop and laptop computers. 

John, the Managing Director, had decided to take out a booth at the Cebit Technology Show in Sydney. 

Cebit has over 700+ exhibitors and attracts thousands of attendees every year and was an ideal opportunity for Optima to display its wares. 

A major issue with a large exhibition is theft. With thousands of people streaming past every day, stuff walks! So if you don’t want to have to constantly keep one eye on your laptops while talking with prospects, some form of physical security is useful. 

Key Results

John sold a large number of devices right there and then.  John subsequently used a follow up letter we created to target show users that yielded even more results. 

But more importantly, he created a major buzz around his product and got loads of good publicity.