Advice that’s particularly pertinent to handling sales objections.
“Objections”. A small word which often strikes fear into the hearts of even seasoned sales professionals.
I recently had the privilege of being interviewed on Objection Handling by US based, Sales Mastery magazine.
Rather than go over everything we covered I thought I’d send you a link to the article and the actual interview on video.
You can access the article here. A link to the video is at the bottom of the article or you can watch it below:
I trust you’ll find it useful. And no, it doesn’t matter whether you’re in “sales” or not. We all have to persuade and the content I share is relevant regardless of whether it’s a personal or professional situation.
As always I’d appreciate your feedback.