Need to give a persuasive presentation?

Could be a sales pitch to a group of senior executives or a topic you’re passionate about to a local audience.

You want to make a great impression.  To get your message across.  Have your audience come along with you.

There’s no single formula for a great talk, but there is a secret ingredient that all the best ones have in common.

Having watched thousands of TED talks, Curator Chris Anderson shares this secret along with four ways to make it work for you.

You can watch it here.

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