I was recently interviewed by Tom Poland of the 8020Center.Rashid 8020 interview

Tom publishes 5 minute (to the second) interviews with entrepreneurs and luminaries like Ivan Misner (the founder of BNI), Richard Koch – author of numerous books on the 80/20 principle and John Demartini.

So I was honoured to be invited.

In my 5 minutes I cover:

  • How to frame meetings with prospective clients so everyone is “on the same page”
  • How to uncover a person’s deepest motivations
  • How to easily stay in control of your meetings with prospects
  • How to avoid the biggest mistake when concluding meeting with prospects

Quite a lot for 5 minutes – which goes by very quickly when you’re talking.

Which brings me to another point.

Whenever you speak – be it in a talk or sales presentation, you must prepare. And you must have a structure. Or you’ll wander around boring the pants off your audience.

We have one which we teach our clients who go onto closing far more business as a result. If you’d like to do the same, call us and we’ll work on yours.

Back to the presentation – You can watch it here.

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