The new year is rapidly looming. What will it bring? None of us can predict the future. But we can learn from history.
Now is a great time to sit back and reflect on what you learned in 2020. What worked? What didn’t? What would you do differently with the benefit of hindsight?
Look to the future and ask yourself what it might hold. How will you handle whatever comes up?
Look inwards as well as outwards. Inwards involves your own vision, mindset and strategy. Are you and your team clear on your values? What resources you’ll need. Are the right people in the right roles? Who will do what. What will your lines of responsibility and accountability be. How will you keep score?
Outwards means what you’ll be delivering and for whom. What are your clients looking for from you. Is it more of the same or are there new opportunities to sell, both to them as well as new markets.
Talk to your clients to find out. If you’re not comfortable doing so, ask us about our Value Gap Analysis methodology where we’ll interview your clients on your behalf and give you actionable insights.
What’s your competition doing? What separates you from them? How are you positioned in your market? Generalist, specialist or elite authority?
Do you have a comprehensive marketing and sales plan? Absolutely clear on who your ideal prospects are and how to reach them?
Small hinges swing big doors.
Often it’s small changes, applied in the right areas which produce big results. But as business owners we’re often too close to the action.
Which is why clients engage us to help them take a helicopter view and work on their business.
Now don’t get me wrong. I fully expect you’re doing well. Really well. And you feel there’s more you could do.
Working with us will “force” you to step back. Take a dispassionate view of the future and give yourself an advantage moving forward.
If this is you, contact us regarding setting up strategy sessions resulting in you…
- Formulating a clear path forward for the next 1 to 3 years.
- While none of us can predict the future, you’ll set in place structures to mitigate risk and take advantage of opportunities which present themselves.
- You’ll feel confident that you will reach your growth/revenue targets.
Contact Rashid on +61-414-913-334 or reply to this email to initiate a confidential discussion as to how we can help you maximise your results in 2021.