The “Business Profit Accelerator” – Business Building Program
Do you have a healthy business that satisfies you emotionally as well as financially?
Are you and your business stuck in a rut? Being hammered by the competition? Finding it difficult to articulate your value and being driven into a price war?
If you know you have to change something, but don’t know what or how, read on…
Which of these areas are the biggest challenges for you?
You work extremely hard, but you feel the business is not returning everything you want from it. You’re stressed out, your health and your family life suffers as a result.
You’re prone to feast and famine. Times when you’re inundated with work and have no time to think about anything else. Then the inevitable famine because no marketing activities have occurred.
You want to develop the business into a saleable asset. While you currently may have no plans to sell the business, putting in place structures to enable you to do so will ultimately free you up from day to day activities.
You’ve grown your business to this level. However you recognise you lack the key leadership, marketing and sales capabilities required to get you to the next level. You have lots of ideas but very little follow through due to a lack of accountability and guidance.
If you resonate with any of this then you’re a good candidate for the Accelerated Business Growth Program.
The Accelerated Business Growth Program will get you focused, unstuck and on track to growing your business to a completely new level by working on three primary domains.
The first is your mindset. Expanding what’s possible. Enabling new ways of thinking at higher levels.
Our philosophy is “As within, so without”. Your business is a direct reflection of yourself.
To facilitate your mental growth we use a proven cognitive coaching model based on Neuro Linguistic Programming (NLP) and behavioural science.
Coaching works on your “inner game” and is designed to elicit your greatness. To work on your mindset and push you when necessary. Keeping you accountable and true to your word. It helps you set priorities, avoid the fire traps and keeps you moving forward.
Leadership coaching helps you deal with people, both internal and external to get better outcomes whether it’s increased productivity or more sales.
The second and third domains are growth through improved marketing and selling systems.
You’re good at what you do. However, you may lack specific skill sets in marketing and selling.
Having worked with hundreds of organisations in over 38 industries give us a broad range of experience, enabling us to bring completely different perspectives and strategies to your business.
Methodologies which will help you leapfrog the competition who often blindly follow each other like Lemmings.
We will focus on these key areas of marketing and selling:
Implementing an automated direct marketing based lead generation system which attracts and qualifies prospects, moving them down the sales funnel, nurturing them until they are ready to meet with a sales consultant.
Making you a trusted advisor and authority figure in your niche. It’s a simple equation. The more your clients trust you, the more inclined they’ll be to act on your recommendations, treat you with respect, pay your bills on time and refer you on to their friends and business colleagues.
Implementing a Referral Kit so that you get more referrals.
Improving and systemising your sales process. Nothing happens until something is sold. A systematic sales process will help you close more business, faster leading to improved cash flow and profitability.
Leverage is the key. Our expertise in on-line technology allows us to recommend solutions that leverage your efforts. These range from CRM systems to highly sophisticated lead nurturing, follow-up and automatic response systems.
How is the program structured?
The Business Profit Accelerator program gives you all the support you need to create and implement a culture of expansion and marketing and sales systems for long term, sustainable growth.
It is fully tailored to your organisation’s needs. It includes workshops, coaching and training to help you get new insights into your industry and your business.
We work at your pace. Therefore the program is delivered over a 12 to 24 month period through a combination of one on one and group coaching & consulting sessions with the business owner/CEO and your leadership team.
What results could you achieve?
Our goal is to help you succeed. So we will bring all our resources, knowledge and experience to the table to help you grow your business.
Ultimately, your results will depend on you. This program is not a quick fix. What you put in is what you will get out.
Your success will come through your commitment and a strong determination to do what it takes. There’s no magic wand and no overnight success.
If you’re to get maximum benefit from our collaboration, you must commit to following our advice, implementing and being held accountable.
Yes, there will be times when you feel the pressure of day to day activities hemming in. However, our role is to keep you focused on the bigger picture, while helping you manage the details. We will celebrate your wins and be there for you when the going gets tough as it inevitably will at times.
Here are some results our clients have achieved by embracing our program:
- The Right Group (Investment property buyers) doubled their original fees from $3K to $6K with minimal pushback and no loss of clients. Our work with them primarily involved mindset – they needed to believe their service was valued at $6K. We helped them elicit and embody this value mindset and coached them in marketing, selling and presentation techniques which explained to their buyers why they should willingly pay this amount.
They now charge $9,790 per property they locate and business is booming.
- John Corrigan successfully sold a coaching program into Catholic High Schools. The program cost a school $23K for one year. However, having extensively interviewed his clients (all Principals of large Catholic Schools), we realised he was actually short changing his clients by not providing a longer, more comprehensive program.
We put his fees up to $75K and now lock schools into a 3 year contract. Schools happily pay this as they understand the value they receive and the results they can achieve.
- Kemppi Welding (multi-national manufacturer of high end welding equipment) credits us with helping them become the 2nd most profitable subsidiary worldwide behind Germany due to our strategic mindset work with the MD, and sales and marketing coaching and implementation with his sales team.
- Heraeus Kulzer – subsidiary of a leading multi-national dental manufacturer credits us with putting in the foundations taking them from a $3M to $11.5 million company in 4 years.
Is the Business Profit Accelerator Program right for you?
Our clients operate in a wide variety of industry sectors ranging from professional service firms, technical specialists, construction, heavy industry and manufacturing firms.
Over the years we’ve realised our successful clients all share the following traits.
- You are committed to being the best at what you do. You’re determined to make your business work and will ethically do whatever it takes to move forward. You’re willing to get out of your comfort zone and try out new ideas and behaviours.
- You are open to new ideas. If you’re set in your ways or think you know it all, what’s the point of working with us? Our collaboration will only succeed if you keep an open mind, be open to new ways of doing things and getting out of your comfort zone.
- You are willing to invest in yourself and your business, knowing it’s the best investment of all. You realise that if you want different results, you need to start doing things differently. And you are ready to make that change.
- You accept there’s no magic wand. Lasting change takes time and effort. There are no shortcuts and you’re willing to make difficult decisions where appropriate.
- You know that growing a business takes investment up front and that rewards are reaped later.
- And finally, you know that there’s no such thing as an “overnight” success and you don’t get blinded by the lure of instant gratification.
If these fit you as well, you are likely someone we can help grow.
The Next Step in taking accelerating your business growth.
If you would like to take advantage of working with us to take your business to the next level, please contact us for a preliminary Discovery Session. This is a no-obligation way to find out more about the program and whether it’s right for you.
In that session we’ll explore what challenges you and your top team are facing, what kind of results you’d like to see instead, and whether this program could help or not.
If we decide there’s a good fit, we’ll move forward.
Whatever the outcome, you’ll leave the conversation clear about the issues you’re facing and excited about what’s possible.
Call Rashid or Barbara on (02) 9499-7958 to initiate the discussion. I look forward to our conversation.